Adidas introduces new StellaSport collection
Say hello to adidas StellaSport – a new adidas collection aimed at a younger girl, under the creative direction of Stella McCartney!
As the little sister of the adidas by Stella McCartney collection, it has a similar vibe to the main line, but with a younger and edgier twist. StellaSport has more of a focus on style than highly technical performance, with bold colours, patterns, lots of streetwear and accessories. The biggest difference, however, is the price point, which is a lot lower and more accessible than Stella’s main line.
“The adidas StellaSport girl is young, current and vibrant, looking to make a statement and stand out – we wanted to bring that to life within the collection and fuse performance with style to create – performance pop.” – Stella McCartney
We were given a sneak peek of the collection a while ago, and it looks just as good in person as it does on the lookbook. What do you guys think?
Here’s some favourite pieces from the collection: